The cover letter is brief and gets to the point quickly, so that readers will instantly look to open the attached CV. If you can find an email address for the recruiter, then I would always recommend sending an email directly because it gives you more control.
When you send a message through a job website, it will transfer into an email with basic formatting and an auto-generated headline , which will look like this when the recruiter receives it. If you cannot find an email address for the recruiter on the job advert, then try searching LinkedIn or the company website to find the relevant contact. As you can see in the picture above, a bad subject line can kill your chances of actually having your email read in the first place.
Your subject line should stand out and give the recruiter a reason to open your email. When recruiters look into their inbox, they are looking for one thing; a candidate who can do the job they are advertising — so give that to them in your subject line. Your subject line should be a short summary of your experience that relates directly to the job you are applying for.
If your subject line shows that you have one or two of the most important requirements for the job, your email should get opened every time. To get the relationship off on the right foot, you should try to address the recruiter by name if you can. If your email is too casual and written in an over-familiar tone, then you will come across us un-professional. But on the other hand, if your email is too formal and shows no signs of rapport building, you risk appearing as somebody who lacks social skills.
So when writing your cover letter, try to strike a nice balance of professionalism and friendliness. Ensure that your spelling and grammar is perfect throughout your cover letter because sloppy mistakes are a huge red flag for recruiters. Depending on the role, around sentences should be enough for the content of the cover letter. You just need to write enough to persuade them to open your CV — It should roughly contain the same amount of information as your CV profile or personal statement.
To ensure that recruiters open your CV, you simply need to explain how your skills and experience match the job requirements from the advert. Scan the job advert to discover what the most important candidate abilities are, and show how your previous experience has prepared you to cover these.
Save that for your initial conversation with the recruiter. Hopefully this guide has given you everything you need to create a winning cover letter that will ensure you CV gets opened every time you send it. Just remember to keep it brief, be friendly, tailor it towards your target role, and give recruiters some good reasons to be interested in you. Land your dream job quickly with the Pro Job Hunter pack. Andrew Fennell.
The purpose of the cover letter is simple… Persuade the reader to open your CV. Guide contents Anatomy of a CV cover letter CV cover letter examples Cover letter writing guides Anatomy of a cover letter for your CV This annotated example of a cover letter shows you how you should structure your cover letters, and the type of information you should be including.
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